Last week, Performance Livestock Analytics (PLA) announced their separation from the world's largest global animal health company, Zoetis and secured $7.55M in funding from Builders VC.
PLA, led by its original founders Dane Kuper and Dustin Balsley, is an established leader in the livestock technology space, with cloud-based platforms fueled by automated on-farm data collection that provides analytics to livestock producers for decision-making.
"This represents an exciting milestone in our journey. We are grateful to Zoetis for their support in growing Performance Livestock Analytics and enabling us to reach this pivotal moment," says Dane Kuper, CEO of Performance Livestock Analytics. "With the backing of Builders VC, we are well-positioned to accelerate our growth and continue empowering livestock producers with the tools they need to make informed decisions, improve their operations and drive profitability."
The separation from Zoetis and investment from Builders VC will allow PLA the increased agility and autonomy to respond to market demands and customer needs to expand their cutting-edge digital solutions.
Screenshot of Performance Ranch, one of PLA's key management products
Why did Builders VC Reinvest in Performance Livestock Analytics?
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"We are thrilled to once again collaborate with the Performance Livestock Analytics team as they embark on this exciting new chapter,” said Mark Blackwell, General Partner at Builders VC. “As an early backer of the team in the initial iteration of the business, we have witnessed their remarkable growth and unwavering dedication to revolutionizing the livestock industry. We are delighted to continue supporting their mission as they chart their independent path, leveraging data analytics to empower livestock producers and drive sustainable practices. Together, we are poised to make an even greater impact on the industry.”
About Performance Livestock Analytics
Performance Livestock Analytics was founded to provide a digital platform for the livestock industry. Using practical insights from livestock producers, technical expertise of data engineers and their own livestock and Silicon Valley experience, the company's founders created the beef industry's first cloud-based platform. Performance Livestock Analytics aims to provide innovative solutions to connect the livestock industry and empower data-driven decisions through every step of the supply chain. For more information, visit www.performancelivestockanalytics.com.
About Builders VC
Builders VC is an early-stage venture capital firm with $450MM of AUM focused on investing where technology meets new business models to modernize antiquated industries including healthcare, agriculture, industrials and real-estate. Its thesis involves applying technology and new business models to sectors where the percentage of IT spending vs. revenue is minimal. In these sectors, there exists a significant gap between what is technically possible versus what is presently implemented. For more information, visit www.builders.vc.
